The Golf Guide Brand Page
The Golf Guide Brand Page
The Golf Guide logo is a Registered Trade Mark with the European Union Intellectual Property Office. Here you can view and download our core brand assets, with details of how to use them. This guidance should be adhered to as closely as possible in order to correctly apply the visual identity in a consistent manner across all platforms.
Logo
The Golf Guide logo should be used with two colours where practical, distributed as follows:
Colour 1 comprises 'THE' rotated on a 90 degree angle, the 'Golf tee', and 'You'll be lost without it' strapline. On the main logo Colour 1 is Gold. Colour 2 is for the remaining lettering, 'Golf ball dimples' and Registered Trade mark symbol. Colour 2 should normally be black or white, though other colours are allowed dependant on the application. Examples of these can be seen below.
Visual of Logo on Magazine Cover
Supporting Elements
Colors
Primary Colors
Black
hex
#000000
rgb
0/0/0
cmyk
0/0/0/100
White
hex
#FFFFFF
rgb
255/255/255
cmyk
0/0/0/0
Gold
hex
#d5b160
rgb
213/177/96
cmyk
20/30/70/0
Typography
Effra Bold
Effra Light
"Effra" is used for all titles and body copy. The font was designed by Jonas Schudel from Dalton Maag, and can be obtained through Adobe.
Effra Medium
Effra Regular
Sample Advert with Logo, Social Media & Typography elements